Thursday, August 30, 2007

Fruit pulp

Thanks to my best friend for making my morning!

A few years ago, I had posted something about the then new ad for the Sony Bravia flat panel TV.

Other ad companies had apparently then started imitating and spoofing the commercial to great effect!

What makes it funny however, is not just the spoof itself, but the reaction it then garnered from the residents of Swansea, where the ad was filmed. See here. Thank goodness Sony didn't use fruit- I doubt they could afford to the incur ire of the entire city of San Francisco.


**Update: Ok, it would now seem that this entire thing- from the ad to the Swansea residents' website was part of a larger viral campaign by Tango, the juice-maker! The campaign also included a spoof news website and ebay listings of things allegedly "broken" during the filming of the ad. See here.

Clever... :)

No comments: